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Thursday, December 7th, 2017
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Member Feedback and Reviews
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In the health and fitness industry, a new member costs 5 times more to keep than an existing one. Wouldn’t you like to know exactly what is keeping your members coming through the door or making them leave?
Learn how American Family Fitness incorporated member feedback into their daily practice to improve member retention, enhance employee performance, and boost online reviews.
You will learn:
Frank is an enthusiastic ambassador for the wellness, fitness and recreation industry. Frank’s vast array of experience within the health and fitness industry spans over 30 years, specializing in leadership, revenue growth and people management. His track record is measurable and his passion for this spectacular vocation is deeply rooted in coaching organizations and people to become winners. He has been Founder & Chief Coaching Officer of Club Coach Services since 2003. A domestic & international presenter for IHRSA & the IHRSA Institute, Frank is an alumni presenter for NERSA, CCD & MACMA as well. At American Family Fitness, he is predominantly responsible for revenue generation, net membership growth, operational consistency and accountability for 9 multi-purpose, family friendly fitness locations in central Virginia. In addition, he is intimately involved with the development of technology & systems to improve team member on-boarding, training and development along with member engagement and retention.
American Family Fitness is in the top 50 of the largest privately-owned health club chains in North America in terms of annual revenue and the largest in central VA. They are a past recipient of the prestigious Impact Award from the Richmond Metro Community Chamber of Commerce. Their clubs range in size from 35,000 square feet to 98,000 square feet.
He is a proud Penn Stater along with his bride of 31 years and have a house divided with both their son and daughter who went to “Carolina”, one North and the other South.
Katie Bossie is Listen360’s Senior Business Manager for the health and fitness industry. She oversees business development and service delivery of Listen360’s customer engagement and reviews management system. Having worked with health and fitness businesses ranging from studios to multi-location fitness centers, Katie is keenly suited to share insights and best practices on what drives customer loyalty in the health and fitness industry.
Listen360 is a powerful, customer feedback and local marketing platform for franchises and multi-location businesses. Listen360 enables businesses to engage customers, take action to improve deficiencies, and transform delighted customers into brand advocates via social media, online review sites, and Google seller ratings. Over 20,000 businesses, including Core Power Yoga and 9Round, are currently gathering actionable feedback with Listen360.
Frank Ancharski
COO, American Family Fitness
Chief Coaching Officer,
Club Coach Services
Health & Fitness Business Manager, Listen360
Katie Bossie
4 Best Practices for Using Member Feedback
Lessons Learned From an Industry Veteran